http://blogs.hbr.org/fox/2010/02/toyotas-version-of-the-sports.html
Justin Fox on his new blog at HBR has an interesting perspective to the crisis that Toyota is currently going through. The link to his post should be listed above (fingers crossed).
Fox relates the press and publicity that Toyota has gotten over the past 20+ years to the curse of athletes that appear on the cover of Sports Illustrated. His argument is that the success and recognition Toyota experienced helped to drive an overall narrative that the company was about as close to perfect as one could get. Over hyped, may be the way to put it. Then, when Toyota had its most recent misstep(s), the hype machine began to run in reverse and the company could do no right. Fox argues that both situations could have been a little more grounded in reality, because in truth, even in the "do no wrong" years, there were still problems. There are no perfect organizations, otherwise we would have no need for the continuous improvement processes that Toyota championed for so many years.
Fox's post also got me to thinking about a couple things. The first is that while we were busy praising Toyota for their accomplishments, we didn't practice the final few steps of the PDCA process they championed. We were incomplete with our Checking, ignoring some of the more negative effects of Toyota's rapid growth rates. And when we ignore this step, any Adjusting will be incomplete at best. We should have realized, at some point in this process, that continuous improvement is about facing those hard realities head on, finding the root cause, then implementing the best solutions to become a more effective organization.
I also found myself thinking about what it must have been like to be a Toyota employee during the years of being the pinnacle of benchmarks. This is going to sound a little obvious, but I got to thinking how organizations like Toyota are fundamentally human. I mean this in the sense that because people run these organizations, they are responsive, sometimes emotionally so, to both praise and criticism. If I, as a Toyota employee, am constantly surrounded by reminders of how good the organization is (benchmarking tours, magazine articles, stock price, etc) would I start to become blind to any data that doesn't reinforce the positive stereotypes that I'm bombarded with?. I know the answer for me is yes, and so I think that it is quite possible that the overly positive stimuli Toyota received for its success actually contributed to the current predicament. If employees start to ignore problems, subconsciously or not, disasters are not that far behind.
So I titled this post "Humility" because a) I think that's what Toyota's getting a bit of a dose of now, and b) because we can all take a lesson in humility away from this situation. If we, as individuals and organizations, are able to accept praise graciously, and not become consumed by it, that humility will help us remember that great progress is most often borne out of solutions to failures. I do believe that Toyota will realize this again and eventually regain its credibility.
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Sidebar: I'm under no illusions of grandeur that this is some widely read blog. Though I have noticed recently that many of the blog postings have been viewed upwards of 30 times. I know I don't look at each post that often myself, so there must be a few other people out there browsing. Whether you've come here via a link in one of my social networking profiles or just stumbled here randomly, do know that I am interested in any feedback or thoughts you might have and would welcome the conversation.
Also, I updated the look of the blog today as well. About as creative as I can get without more knowledge of HTML or CSS. Let me know your thoughts...
Until next time...